HOLY HOLISTIC

Brand identity, website design, and photoshoot direction for a faith-based wellness practice

APRIL 2026

A woman with long hair standing outdoors in a field during sunset, wearing a white dress and holding a small plant.

Brand identity, website template customization, and photoshoot direction for a faith-based wellness practice

The client
Sumer Hunt is a Nutritional Therapy Practitioner and Qest4 Bioenergetic Wellness Practitioner who runs Holy Holistic, a virtual practice for Christian women. She combines functional nutrition with Qest4 bioenergetic testing, with faith at the center of her work.

The starting point
Sumer had been building her own brand and website for a long time and had stopped looking for someone to take it over. She was willing to invest, but she was picky, and she wasn’t sure what style she wanted. She found my work, bought one of my Squarespace templates, and then decided she was ready to put everything in my hands.

  • Brand identity: a color palette and typography that balance professional credibility with a soft, faith-filled warmth. She wanted it to go with her current logo and be inspired by San Diego / Nature.

  • Website design: a Squarespace site built to guide visitors from β€œI’m tired of searching” to booking their Wellness Clarity Scan

  • Photoshoot direction: Shot planning so the photography matched the brand and showed Sumer as approachable, confident, and real

A website homepage for Holy Holistic promoting bioenergetic testing called Qest4. The page features images of a smiling woman, a plant, and a person using a scan device, with headings and text explaining health assessments and bioenergetic scanning.
Woman in white outfit standing outdoors at sunset, smiling and looking up.

The approach
Because Sumer wasn’t sure what she wanted at first, we started by finding the feeling: warm, grounded, hopeful, and rooted in her faith. From there, I shaped the style, layout, information, and flow of the site around her audience. These are women who’ve tried the diets, supplements, and doctors and still don’t feel well. The site opens with that frustration, introduces the Qest4 scan as a clear starting point, and supports it with a testing page, FAQs, testimonials, and a simple booking path.

The brand also carries an online jewelry and product shop, so the design had to hold both a service business and a store. I moved Sumer’s Squarespace storefront over from her previous site. Sumer was very happy with how the site flowed easily from booking health to talking about jewelry.

The result
A cohesive brand and website that feel like Sumer: heartfelt, trustworthy, and easy to act on. Visitors get clarity at each step, from the first photo to the booking button.

Woman in white crop top and skirt standing outdoors in sunlight, smiling.

SQUARESPACE WEBSITE TEMPLATE CUSTOMIZATION + REBRAND

Sumer Hunt

NUTRTITIONAL THERAPIST + Qest4 Practitioner

🌟🌟🌟🌟🌟

Working with Emily on my rebrand and website was such a BLESSING to my business! I was super picky with having someone to do my website for me, even though i was willing to invest because the right website is truly an INVESTMENT in yourself and your business, for so long I ended up doing everything myself and honestly stopped even looking for someone until i saw Emily's work.

I knew right away she was the one! i saw her templates and loved her style and purchased one right away. But at this point I knew I was over doing things myself and was ready to fully put everything in her hands and hired her. Not only was she so patient with figuring out what style i wanted to capture because I wasn't even too sure at first haha, she literally nailed it even better than I could have imagined. From the style, the layout, the overall design, the information, the flow. 11/10 job! She didn't hesitate to OVER-DELIVER and I truly appreciate it! I feeling so good and higher confidence with my business now that I have this perfectly aligned website that what started as one of her templates, turned into a one of a kind Holy Holistic vibe!

Can I give 6 stars? haha

THANK YOU EMILY!!!

LET’S GET BOOKED

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This is what happens when a brand is built with intention β€” not a template, not a guess, but something designed to feel unmistakably you. If you're ready for a brand that finally matches the business you're building, I'd love to help. Let's create something worth falling for.

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